When it comes to figuring out how your fulfillment performance stacks up, it’s tempting to compare yourself to industry giants. But what happens when you try to benchmark your order fulfillment services against something a bit more realistic – namely companies that have order volumes and budgets more in line with yours?
Here’s an amazing, fun fact: Kudzu, an Asian vine brought to the U.S. in 1876, can grow as much as a foot a day.
Do you know what else can grow incredibly quickly? Marketing collateral.
If you haven’t taken a good, hard look at your inventory in a while, you might be surprised to learn what’s hanging around in your (or your fulfillment partner’s) warehouse. No doubt, there are pieces that are seldom, if ever, used;
If you’re searching for sound budgeting advice, look no further than the Rolling Stones who once said:
“You can't always get what you want. But if you try sometime, you find you get what you need.”
As the Green Rush gains momentum, it’s a good time to be a seller of CBD oil and other hemp-based products, especially since the signing of the 2018 Farm Bill, which legalized industrial hemp on a federal level. However, as companies are ramping up to capitalize on this marketing opportunity, there remain many questions about warehousing and shipping CBD oil and other hemp-based products.
This is the third in a series of blogs based on Amware’s new eBook titled “Your Marketing Fulfillment Program Sucks: 7 Ways Poor Literature Management and Distribution Practices Undermine Your Marketing Results.”
Have you ever bought something and found it still new in the box a year or more later? If you’re like me, you probably put it away in a closet and forgot about it until it was too late to return it.
This is the second in a series of blogs based on Amware’s new eBook titled “Your Marketing Fulfillment Program Sucks: 7 Ways Poor Literature Management and Distribution Practices Undermine Your Marketing Results.”
A sales rep walks into a client’s office to introduce a new product. When the pitch concludes, the client asks for more information. No problem, says the sales rep; I’ll send you our brochure and a spec sheet
The logistics field is changing fast and furious, and eCommerce fulfillment is leading the way. At Amware, we try to keep an eye out for interesting facts that provide a big picture view of what’s happening across the industry. Here’s some of what we’ve come across lately in our reading – with a little added commentary.
So it’s time to roll out that new marketing campaign – the one you’ve spent months and months working on. You’ve got all the steps laid out. The creative is great. This promotion is bound to be a winner, right?
Before you answer that question, here’s another one:
How good is your marketing fulfillment?
If you have to stop to think about that question, or you’re wondering why we asked, you’re not alone. Most marketers
Complete this sentence: We’re going to need a bigger ______.
Not surprisingly, most movie buffs’ automatic response is “boat.”
If you sell online and want to prepare your business for exponential growth, the best answer might be: “We’re going to need a bigger order fulfillment warehouse.”
Filed Under: Third Party Logistics, Logistics Outsourcing, Parcel Transportation, B2C Fulfillment, eCommerce Fulfillment, Top Fulfillment Locations, order fulfillment process, warehouse kpi, fulfillment operations, order fulfillment, omnichannel fulfillment
Spring is a time of renewal; a time to start fresh. While you’re spring cleaning, keep in mind that this is also a great time for you and your fulfillment services company to take stock of your marketing and sales collateral.