Case Study: Scaling Fulfillment to Support Hyper-Growth

Posted by Amware Fulfillment on June 9, 2022

Scaling order fulfillment operations is tough enough. But when your multi-channel brand is experiencing 4X growth, it's essential to have a buttoned-up back-end operation so you don’t disappoint customers.

Topics: Multi Channel Fulfillment, Fulfillment Services, Direct response fulfillment

Order Fulfillment Solutions for HSN, QVC and other Home Shopping Channels

Posted by Amware Fulfillment on August 10, 2021

A home shopping television network is an ideal way to sell a product in high volumes, quickly. Once you sign a deal, however, you need the fulfillment know-how to protect your relationship with the network and make sure your operations are ready for order spikes ranging anywhere from 25,000 to 100,000+ orders per day.

Topics: Direct response fulfillment

Amware Helps Thane Improve Fulfillment for Direct Response Marketing

Posted by Amware Fulfillment on July 8, 2021

Thane Direct is one of the leading direct response and retailer marketers in the world, with popular “as seen on TV products” like the H2O mop and the AB Doer 360. When the company became frustrated with the operational performance of its prior order fulfillment partner, it started looking elsewhere. Thane’s search led to Amware, which, as a result its purchase of Moulton Logistics, has considerable experience doing

Topics: Direct response fulfillment

The Changing Face of DRTV Fulfillment

Posted by Amware Fulfillment on May 20, 2021

Ron Popeil and his Pocket Fisherman.

Billy Mays and OxiClean.

Phil Swift and Flex Seal.

These were all pioneers in an industry known as Direct Response TV advertising. They’d perfect their pitch, produce infomercials, buy TV time and hire an army of call center reps to receive orders when the spot aired.

Topics: Direct response fulfillment

This Direct Response Fulfillment Operation Had Gone to the Dogs

Posted by Amware Fulfillment on March 2, 2021

Top Dog Direct is a leading “as seen on TV” company that finds, develops and launches new products. When its B2C fulfillment company went out of business, the company leaned on its B2B distribution partner to take on consumer-direct fulfillment. It did not go well. Among the problems during the pandemic:

Topics: Direct response fulfillment