The Amware Fulfillment & Logistics Blog

As eCommerce businesses grow and look for new markets, becoming an Amazon seller seems like a no-brainer. When a retailer chooses to sell on Amazon, options for Amazon fulfillment include Fulfillment by Amazon (FBA) and Seller-Fulfilled Prime (SFP). In the first model, all inventory gets shipped to Amazon, which then takes on the responsibility of picking, packing, and shipping out customer orders. In the latter model, the

Amazon is the world’s largest e-commerce site, and its U.S. product sales alone are expected to exceed $367 billion in 2021. With close to 200 fulfillment facilities across the U.S., the company also operates the country’s largest fulfillment network. Given those statistics, it’s no wonder more than half of businesses selling through Amazon use the company’s Fulfillment by Amazon program (FBA).

Not long ago, the only way to ensure 2-day shipment for Amazon Prime orders was to use Fulfillment By Amazon (FBA), the online sales giant’s in-house logistics arm.  

But, since 2015, there’s been another way for online sellers like you to achieve Prime certification and tap into all of the related online selling advantages – Amazon’s Seller Fulfilled Prime (SFP) program.

In a recent paper, we asked the question “Is Fulfillment by Amazon Right for Your Business?”  We all know that Amazon is a great sales channel, and for many eCommerce companies it’s also a great order fulfillment service.  But it’s not for everyone. 

A few weeks ago, Amazon rocked some of its merchants’ worlds when it announced several changes to its Seller Fulfilled Prime program.

Shared via e-mail, the announcement inspired headlines like “Amazon to force merchants to develop nationwide footprint” and “Seller Fulfilled Prime in in Limbo” – and generated a lot of chatter among the eTailing giant’s many sellers.

But how big is this announcement really? Is it truly just a

As Amazon has become the largest eCommerce company in the world, just about every seller of online products has sought to align itself with the eCommerce giant.   But, what's the best way of doing that?  In this article, we'll look at the different fulfillment methods available to Amazon sellers.  

The number of Amazon Prime users officially outnumbers the site’s non-Prime customers. According to a Consumer Intelligence Research Partners’ (CIRP) report, there are over 112 million Amazon Prime subscribers as of January 2020—an increase of 17 million from June of 2018.  

A few weeks ago, the Wall Street Journal and other news outlets reported that Amazon employees had been using proprietary data collected from some of the company’s third-party sellers to price, develop and launch Amazon products.

Remember when there was only one game in town for companies that wanted to become Amazon Prime sellers?  It started with the words “Fulfillment” and ended with the words “by Amazon.”

But since 2015, there’s been another way for businesses like yours to enjoy all the perks of being a Prime-certified seller.

Amazon has just announced that it is barring independent sellers from shipping items other than medical supplies, household staples and other priority goods to its warehouses until at least April 5. Get details in this Business Insider article. The retailer is transforming its operations to adapt to the Coronavirus pandemic, prioritizing items in highest demand.